With just nine weeks to go until Christmas, retailers across the UK are gearing up for their busiest time of year. While it can be difficult to predict exactly which products will sell well, there is one item we know they can’t succeed without…and that’s the humble carton sealing tape.
Why it’s important
Whether products are sold online or in-store, making sure they reach consumers in good condition hinges on keeping them protected in the warehouse and in transit. That means keeping the boxes and packages that contain them secure in a variety of conditions.
Whether you’re a small operation using hand tape or a large distributor using a case sealing machine with large rolls of machine tape, it’s important to use the right product for your specific requirements. After all you are going to be using a lot of it!
In our experience here are some things we recommend you consider:
Performance over price – It’s easy to think most tapes are the same and that a cheap tape will do, but this is not the case. There are many variables that affect tape performance and matching the right tape to your packing and storing conditions is vital.
Tape material – Tape can be one of two types - Polypropylene and PVC Vinyl. Polypropylene offers a low cost, versatile option and will perform well in most conditions. PVC Vinyl is stronger and lasts longer in extreme temperatures, so if you are packing in a freezer or cold storage, this is the material for you. PVC Vinyl also performs better with long-term storage.
Glue type – Once you’ve picked your tape material, it’s time to think about the adhesive. There are three options: Hot Melt, water-based Acrylic and Solvent. Hot Melt is cheaper and has a fast acting tack but struggles with lower grade board and other surfaces; it will also struggle with extreme temperatures. Water-based Acrylic is much more versatile, coping well with a greater range of surfaces and temperatures. Solvent has the most aggressive adhesion but also the highest cost and is the least environmentally friendly.
Advice – The most important thing to keep in mind is that not all tapes are the same, and that goes for the conditions in which you pack and store your goods too. We are here to provide the expertise needed to find the right tape for you. Your products and the condition in which they reach your customers is vital, so finding the right packaging solution is equally important.
Tape the opportunity
If you’re delivering directly to customers, a great way to improve brand awareness and stand out from the crowd is to use branded carton sealing tape. We can custom print polypropylene or PVC vinyl tape with your company logo and colours for an eye-catching, professional finish that could really help get your business noticed.
Bespoke packing tape has the added benefit of offering improved security as any tampering will be clearly visible.
Sticking with us
For more than 35 years Clingfoil has been providing packaging products and machinery to customers throughout the UK. They rely on our packaging expertise to choose the right solutions for their business and as a result many have been with us for longer than we can remember!
If you’d like to join them or just find out more about our comprehensive range of packing tapes, call our friendly team on 01625 878953.